77% of Gen Z in India watched content that was translated from another language: YouTube
Gen Z in India is increasingly consuming content in translated languages, with 77% watching dubbed or subtitled videos. This trend, highlighted by MrBeast's success, signifies a dissolving language barrier on platforms like YouTube. Creators are embracing multilingualism and visual storytelling to connect with a wider audience, fostering cultural exchange and entrepreneurial ventures.
Gen Z in India is increasingly consuming content in translated languages, with 77% watching dubbed or subtitled videos. This trend, highlighted by MrBeast's success, signifies a dissolving language barrier on platforms like YouTube. Creators are embracing multilingualism and visual storytelling to connect with a wider audience, fostering cultural exchange and entrepreneurial ventures.
