'Words Matter, so ...', says Urban Company as it renames Insta Maids
Urban Company has rebranded its quick-service offering Insta Maids to Insta Help following social media criticism. The rebranding aims to emphasize dignity and respect for domestic workers. Insta Help will continue providing reliable househelp services and benefits to service partners. Urban Company believes that words matter and appreciates public feedback for driving the change.
Urban Company has rebranded its quick-service offering Insta Maids to Insta Help following social media criticism. The rebranding aims to emphasize dignity and respect for domestic workers. Insta Help will continue providing reliable househelp services and benefits to service partners. Urban Company believes that words matter and appreciates public feedback for driving the change.
