Chiefs heiress boldly credits Taylor Swift for a 40% surge in Chiefs fanbase

Gracie Hunt credits Taylor Swift with significantly boosting the Kansas City Chiefs' popularity, attributing a 30 to 40 percent increase in their fanbase to Swift's attendance at games. Swift's influence extended to NFL viewership and fashion, introducing football to new, younger, and predominantly female fans.

Chiefs heiress boldly credits Taylor Swift for a 40% surge in Chiefs fanbase
Gracie Hunt credits Taylor Swift with significantly boosting the Kansas City Chiefs' popularity, attributing a 30 to 40 percent increase in their fanbase to Swift's attendance at games. Swift's influence extended to NFL viewership and fashion, introducing football to new, younger, and predominantly female fans.