“We considered BaaS years ago, but…”: Tata Motors’ Vivek Srivatsa reveals EV strategy, sales target

Tata Motors continues to lead India's electric vehicle market by showcasing multiple models like the Harrier EV and Sierra at the Bharat Mobility Global Expo 2025. Vivek Srivatsa projected a rise in EV adoption and emphasized the necessity of making subscription models more financially attractive for Indian consumers.

“We considered BaaS years ago, but…”: Tata Motors’ Vivek Srivatsa reveals EV strategy, sales target
Tata Motors continues to lead India's electric vehicle market by showcasing multiple models like the Harrier EV and Sierra at the Bharat Mobility Global Expo 2025. Vivek Srivatsa projected a rise in EV adoption and emphasized the necessity of making subscription models more financially attractive for Indian consumers.