'We built ProArt by first asking what creators actually do': Asus India's Paramjeet Singh Mehta on getting creator hardware right

Most creators think they need a powerful laptop. Asus thinks they need the right one. In a conversation with Paramjeet Singh Mehta, Head of Marketing & Product for Consumer PC and Gaming at Asus India, we explore why creators have long been buying hardware that wasn't truly built for them, what it actually takes to serve a creator's workflow, and how the ProArt GoPro Edition attempts to answer that question.

'We built ProArt by first asking what creators actually do': Asus India's Paramjeet Singh Mehta on getting creator hardware right
Most creators think they need a powerful laptop. Asus thinks they need the right one. In a conversation with Paramjeet Singh Mehta, Head of Marketing & Product for Consumer PC and Gaming at Asus India, we explore why creators have long been buying hardware that wasn't truly built for them, what it actually takes to serve a creator's workflow, and how the ProArt GoPro Edition attempts to answer that question.