Vietnam to force YouTube and other platforms to allow skipping ads after 5 seconds starting February 15

Vietnam is introducing a new law requiring digital platforms like YouTube to allow users to skip ads within five seconds. This change, effective February 15, 2026, aims to create a better online experience. Previously unskippable ads will now be shorter or immediately dismissible. Platforms must also ensure clear ad controls and report illegal content promptly.

Vietnam to force YouTube and other platforms to allow skipping ads after 5 seconds starting February 15
Vietnam is introducing a new law requiring digital platforms like YouTube to allow users to skip ads within five seconds. This change, effective February 15, 2026, aims to create a better online experience. Previously unskippable ads will now be shorter or immediately dismissible. Platforms must also ensure clear ad controls and report illegal content promptly.