Take-Two Interactive CEO Strauss Zelnick on Rockstar using AI in GTA 6: The game is built from…
Take-Two CEO Strauss Zelnick clarified that while the company extensively uses AI and machine learning for operational efficiency, it plays no role in the creative development of games like GTA 6. He emphasized that Rockstar's worlds are meticulously handcrafted, not procedurally generated by AI, ensuring unique entertainment experiences. This statement comes amidst market reactions to AI advancements.
Take-Two CEO Strauss Zelnick clarified that while the company extensively uses AI and machine learning for operational efficiency, it plays no role in the creative development of games like GTA 6. He emphasized that Rockstar's worlds are meticulously handcrafted, not procedurally generated by AI, ensuring unique entertainment experiences. This statement comes amidst market reactions to AI advancements.
