Shark Tank India 4: Perfume brand founder Shashank Chourey says he seeks knowledge, not money; Anupam Mittal quips, 'Gyaan toh tujhe pata hai kiske paas hai'

Indore-based Shashank Chourey, founder of EM5, pitches his affordable luxury perfume brand on Shark Tank India. Seeking Rs 70 lakhs for a 2% equity stake, he ultimately secures a Rs 1 crore deal with Aman Gupta for 10% equity. Chourey aims to scale his business online to Rs 500 crores in five years.

Shark Tank India 4: Perfume brand founder Shashank Chourey says he seeks knowledge, not money; Anupam Mittal quips, 'Gyaan toh tujhe pata hai kiske paas hai'
Indore-based Shashank Chourey, founder of EM5, pitches his affordable luxury perfume brand on Shark Tank India. Seeking Rs 70 lakhs for a 2% equity stake, he ultimately secures a Rs 1 crore deal with Aman Gupta for 10% equity. Chourey aims to scale his business online to Rs 500 crores in five years.