PlayStation reportedly securing major GTA 6 marketing deal ahead of summer 2025 announcement

Sony is reportedly planning a significant marketing campaign for Grand Theft Auto VI, potentially tied to a promotional partnership with Rockstar Games. An official announcement is expected by summer 2025, which could feature exclusive content for PS5 players. This partnership aims to leverage GTA 6's immense popularity to boost PS5 sales and solidify Sony's market position.

PlayStation reportedly securing major GTA 6 marketing deal ahead of summer 2025 announcement
Sony is reportedly planning a significant marketing campaign for Grand Theft Auto VI, potentially tied to a promotional partnership with Rockstar Games. An official announcement is expected by summer 2025, which could feature exclusive content for PS5 players. This partnership aims to leverage GTA 6's immense popularity to boost PS5 sales and solidify Sony's market position.