Nike just dropped the most insane World Cup ad ever with Kim Kardashian, LeBron James and Cristiano Ronaldo

Nike's "Rip the Script" is a star-studded short film released ahead of the 2026 FIFA World Cup, featuring soccer icons Ronaldo, Mbappé, Haaland, and Vini Jr. alongside celebrities including LeBron James, Travis Scott, and Kim Kardashian. Directed by Dan Streit and produced by Wieden+Kennedy, the campaign extends across roughly 185 additional short-form videos built for social platforms, with hidden easter eggs, including an unreleased music track, designed to drive ongoing audience discovery and conversation.

Nike just dropped the most insane World Cup ad ever with Kim Kardashian, LeBron James and Cristiano Ronaldo
Nike's "Rip the Script" is a star-studded short film released ahead of the 2026 FIFA World Cup, featuring soccer icons Ronaldo, Mbappé, Haaland, and Vini Jr. alongside celebrities including LeBron James, Travis Scott, and Kim Kardashian. Directed by Dan Streit and produced by Wieden+Kennedy, the campaign extends across roughly 185 additional short-form videos built for social platforms, with hidden easter eggs, including an unreleased music track, designed to drive ongoing audience discovery and conversation.