Meghan Markle’s ‘As Ever’ brand launches strong, but experts warn about marketing tactics

Meghan Markle's new lifestyle brand ‘As Ever’ had a strong launch, selling out products like raspberry jam and honey within an hour. However, experts warn that deliberately limiting supply to create buzz might damage customer trust. Ensuring enough stock to meet demand is crucial for long-term brand loyalty.

Meghan Markle’s ‘As Ever’ brand launches strong, but experts warn about marketing tactics
Meghan Markle's new lifestyle brand ‘As Ever’ had a strong launch, selling out products like raspberry jam and honey within an hour. However, experts warn that deliberately limiting supply to create buzz might damage customer trust. Ensuring enough stock to meet demand is crucial for long-term brand loyalty.