From Ayurveda to yoga: India’s global influence on wellness
India's ancient health traditions like Ayurveda and Yoga are increasingly shaping its global soft power. The rising international demand for natural wellness solutions, evident in market growth and tourism, positions India as a thought leader. This cultural export strengthens its image and fosters international outreach.
India's ancient health traditions like Ayurveda and Yoga are increasingly shaping its global soft power. The rising international demand for natural wellness solutions, evident in market growth and tourism, positions India as a thought leader. This cultural export strengthens its image and fosters international outreach.
