FMCG sector: Sales growth slows in September quarter as GST changes hit volumes

India's FMCG sector saw sales growth slow in Q3, with volume up 5.4% due to GST changes. Rural markets led expansion at 7.7%, outpacing urban areas. E-commerce remains a key driver, especially in metros, while modern trade shows revival. Inflation cooling is expected to boost consumption.

FMCG sector: Sales growth slows in September quarter as GST changes hit volumes
India's FMCG sector saw sales growth slow in Q3, with volume up 5.4% due to GST changes. Rural markets led expansion at 7.7%, outpacing urban areas. E-commerce remains a key driver, especially in metros, while modern trade shows revival. Inflation cooling is expected to boost consumption.