Cold (Drink) War Returns? Pepsi vs Coca-Cola Over 'Anytime' vs 'Half-Time'
The long-standing rivalry between beverage giants Coca-Cola and PepsiCo was reignited this year with a fresh advertising battle. PepsiCo recently launched its "Anytime is Pepsi Time" campaign, taking direct aim at Coca-Cola's "Half-Time" campaign.
The long-standing rivalry between beverage giants Coca-Cola and PepsiCo was reignited this year with a fresh advertising battle. PepsiCo recently launched its "Anytime is Pepsi Time" campaign, taking direct aim at Coca-Cola's "Half-Time" campaign.
