‘We have the most secure PCs and printers in the world’: HP CEO Enrique Lores pushes for AI security leadership
HP CEO Enrique Lores emphasised the critical role of security in the AI era, asserting HP's leadership in producing the world's most secure PCs and printers. At the Amplify 2025 conference, he highlighted three major trends: technological advancements, geopolitical changes, and evolving customer preferences. HP is focusing on AI at the edge, regionalization, and enhancing customer fulfillment through adaptable products.
HP CEO Enrique Lores emphasised the critical role of security in the AI era, asserting HP's leadership in producing the world's most secure PCs and printers. At the Amplify 2025 conference, he highlighted three major trends: technological advancements, geopolitical changes, and evolving customer preferences. HP is focusing on AI at the edge, regionalization, and enhancing customer fulfillment through adaptable products.
