Shankar Mahadevan launches artist-owned platform Goongoonalo: 'Music cannot be manufactured like a product'
Padma Shri and Grammy Award winner Shankar Mahadevan has once again underlined the need for honesty and creative freedom in Indian music, this time by backing it with action. The celebrated musician has announced the launch of Goongoonalo, an artist-owned platform set to go live on January 16, aimed at giving musicians a space to create without commercial pressure or creative compromise.
Padma Shri and Grammy Award winner Shankar Mahadevan has once again underlined the need for honesty and creative freedom in Indian music, this time by backing it with action. The celebrated musician has announced the launch of Goongoonalo, an artist-owned platform set to go live on January 16, aimed at giving musicians a space to create without commercial pressure or creative compromise.
