Samsung and Google's alternative to Dolby Atmos may be the most exciting audio product at CES 2025

The two companies are joining forces to create a 3D audio format that beats out Dolby in one major way: No licensing fees.

Samsung and Google's alternative to Dolby Atmos may be the most exciting audio product at CES 2025
The two companies are joining forces to create a 3D audio format that beats out Dolby in one major way: No licensing fees.