Quote of the day by Andy Jassy: Invention requires two things: One, the ability to try a lot of experiments, and two, not having to...

Andy Jassy didn't build one of the world's most inventive companies by hiring braver people. He built it by making failure cheap. This quote—drawn from decades of watching experiments succeed and collapse at Amazon—breaks invention down to its simplest parts: volume and survivability. Run more experiments. Don't let the bad ones kill you. It sounds obvious. Most organisations still can't manage either half.

Quote of the day by Andy Jassy: Invention requires two things: One, the ability to try a lot of experiments, and two, not having to...
Andy Jassy didn't build one of the world's most inventive companies by hiring braver people. He built it by making failure cheap. This quote—drawn from decades of watching experiments succeed and collapse at Amazon—breaks invention down to its simplest parts: volume and survivability. Run more experiments. Don't let the bad ones kill you. It sounds obvious. Most organisations still can't manage either half.