Lee Ji Hye speaks out against false AI ads: ‘I never filmed these commercials’

South Korean pop icon Lee Ji Hye has taken to social media to alert her loyal fans about a disturbing trend involving AI-generated promotions that feature her likeness. Unscrupulous scammers are using advanced deepfake technology to market everything from gourmet sweet potatoes to fashionable undergarments, all while bypassing her consent.

Lee Ji Hye speaks out against false AI ads: ‘I never filmed these commercials’
South Korean pop icon Lee Ji Hye has taken to social media to alert her loyal fans about a disturbing trend involving AI-generated promotions that feature her likeness. Unscrupulous scammers are using advanced deepfake technology to market everything from gourmet sweet potatoes to fashionable undergarments, all while bypassing her consent.