January jinx at the box office: A real phenomenon or myth? Will 'Happy Patel', Sunny Deol's 'Border 2' break that in 2026? Trade experts weigh in - EXCLUSIVE
Bollywood's 'January jinx' persists, with recent releases like 'Ikkis' and 'The Raja Saab' underperforming. While trade experts acknowledge the trend, they emphasize content is king. Exceptions like 'Uri' and 'Pathaan' highlight Republic Day's potential. All eyes are now on 'Border 2' to potentially break this year's box office slump.
Bollywood's 'January jinx' persists, with recent releases like 'Ikkis' and 'The Raja Saab' underperforming. While trade experts acknowledge the trend, they emphasize content is king. Exceptions like 'Uri' and 'Pathaan' highlight Republic Day's potential. All eyes are now on 'Border 2' to potentially break this year's box office slump.
