ITC Launched Smaller, Cheaper Classic Cigarettes To Cushion Price Hikes, Say Dealers

A shorter stick allows ITC to keep the per-pack price more palatable for price-conscious consumers while still adjusting for the higher tax burden per cigarette.

Jun 17, 2026 2

ITC Launched Smaller, Cheaper Classic Cigarettes To Cushion Price Hikes, Say Dealers
A shorter stick allows ITC to keep the per-pack price more palatable for price-conscious consumers while still adjusting for the higher tax burden per cigarette.
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