Here's how much Kendrick Lamar made with his performance at Halftime of Super Bowl Sunday!
Kendrick Lamar, who recently won 22 Grammy Awards, performed at the Super Bowl for free. The NFL does not pay artists but covers expenses and production costs. Despite not earning from the performance, Lamar benefited from the vast exposure of over 100 million viewers, which often leads to significant spikes in streaming and social media mentions for artists.
Kendrick Lamar, who recently won 22 Grammy Awards, performed at the Super Bowl for free. The NFL does not pay artists but covers expenses and production costs. Despite not earning from the performance, Lamar benefited from the vast exposure of over 100 million viewers, which often leads to significant spikes in streaming and social media mentions for artists.
