Formula 1 and LEGO Group broaden partnership with exciting fan experiences in 2025

In 2025, Formula 1 and the LEGO Group will enhance race weekends with new products and interactive activities. Fans can look forward to expanded LEGO Speed Champions collections and LEGO Fan Zone Activations at selected Grand Prix events. These initiatives aim to boost fan engagement and introduce racing-themed play areas globally.

Formula 1 and LEGO Group broaden partnership with exciting fan experiences in 2025
In 2025, Formula 1 and the LEGO Group will enhance race weekends with new products and interactive activities. Fans can look forward to expanded LEGO Speed Champions collections and LEGO Fan Zone Activations at selected Grand Prix events. These initiatives aim to boost fan engagement and introduce racing-themed play areas globally.